The organisers of Maison&Objet set up the Asian edition of their iconic show in Singapore’s famous Marina Bay Sands Expo and Convention Center from 10th March to 13th March, 2014.
The design fraternity discovered a new geography to showcase their latest collections. The maiden event in Singapore was an eye-opener that encouraged new business opportunities, revealed undiscovered talent and generally promoted creativity in this part of the world.
Following the success of Maison&Objet Paris, this new annual event ‘Maison&Objet Asia’ is the first step in the show’s international development strategy targeting markets with high growth potential.
Bringing the spirit of creativity and sophistication that characterises the Parisian event, more than 270 exhibitors were present on 14,000 square metres and showcased three universes: Luxury, Design and Interior Decoration – which were at the heart of this creative and sophisticated show.
It was a one-of-a-kind gathering of some of the most talented designers, professionals and home enthusiasts from this part of the world. Maison&Objet Asia offered visitors the most luxurious visions – the best of high-end decoration and home fashion within a unique space in which the prestigious brands came together.
The thought process behind the inception of Maison&Objet Asia was to create an event that will give visibility to talents and brands in Asia – one of the most dynamic regions in the world. The choice was made to implement it in Singapore as it is an economic and financial hub in South-East Asia and nestled in the heart of the free trade area of ASEAN.
A summit on lifestyle and interior design was organised at the venue which included a series of insightful conferences by trend forecasters, renowned architects, retail experts and design schools. Each shared their experience and highly regarded analysis. Visitors got a chance to decrypt key market trends, discover prestigious architectural projects and deepen the links driving the East and the West in lifestyle.
Falling in line with its Paris tradition, Maison&Objet Asia launched six emerging creators coming from four corners of Asia through Talents A La Carte. The Rising Asian Talents awards ceremony, honoured young designers Melvin Ong, Denny R. Priyatna, Yu-fen Lo, Mike Mak, Sittichai Ngamhongtong and Lilianna Manahan for their spectacular and forward-thinking design.
Among other developments at Maison&Objet Asia, the Filipino Kenneth Cobonpue was selected as Designer of the Year. His trademark of combining local craftsmanship and materials with the most innovative technologies, and his eco-design has earned him plenty of international acclaim including this latest recognition.
Text By Rehana Penwala